Olivia Dunne has set the standard for college athletes on social media in the NIL age, and many others are following in her footsteps, like Rutgers soccer sensation Riley Tiernan.
Olivia Dune vs. Riley Tiernan
The Scarlet Knights forward has a captivating look and a big following on social media, where her carefree beach adventures this summer built up her audience heading into the fall soccer season.
Tiernan currently has just under 40,000 followers on Instagram and almost 125,000 on TikTok.
A new queen of social media?
She has capitalized on the attention, striking a partnership with Adidas that produced some eye-popping Instagram posts. Dunne, meanwhile, is partnered with Nike.
Both athletes excel in their sports, too. Tiernan scored 8 goals and recorded 13 assists in 25 matches in her freshman season, leading Rutgers to an undefeated conference record and a Big Ten championship in 2021.
Could a friendly rivalry grow between the SEC and Big Ten athletes with opposing sportswear deals? It's hard to say, but no matter what, they are both bringing more eyes to college sports this year.
Riley Tiernan's star shines bright in insane workout
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